Pour ce début d’année 2019, je te propose de lire un article traitant d’un concept tout nouveau et 100 % Toulousain.
Quand tu lis « Drive tout nu », j’image que tu penses à un espace naturiste du Cap d’Agde. Et bien non, loin de là, il s’agit d’un concept tout autre. Le Drive tout nu est né il y a seulement quelques petites semaines (fin 2018) et issu d’une idée innovante, surtout responsable d’un couple Toulousain, Pierre et Salomé Géraud.
Le concept : le premier drive zéro déchet au monde !
A l’ère où la consommation responsable, le tri sélectif et le gaspillage sont des problématiques quotidiennes, le Drive tout nu a su apporter une solution pratique et efficace. La promesse de ce concept novateur est la suivante : « bousculer la grande distribution avec la promesse de faire ses courses quotidiennes de manière responsable grâce à une solution de Drive 0 déchet, pratique et économique ». Le couple propose de la vente en vrac, locale et bio, ces trois derniers étant les maîtres mots de leurs initiatives. Les produits proposés sont en majorité alimentaires mais également cosmétiques et ménagers. Alors comment sont-ils choisis ? Les différents produits sont sélectionnés selon leur production responsable, leur provenance (60 % des produits sont de provenance locale c’est-à-dire à moins de 100 km de Toulouse), et leur caractère biologique. Tu pourras donc y trouver des limonades artisanales d’Aveyron, des bières d’Ariège, ou encore des céréales du Lauragais. C’est à ce jour plus de 500 références déjà que le Drive tout nu propose à sa clientèle. La différence avec d’autres drive basiques se trouve certes, vous l’avez bien compris, sur la provenance des produits mais également sur l’originalité des conditionnements – réutilisables et vendus en vrac.
Comment cela fonctionne ?
Pour commencer, il faut se rendre sur le site internet. Tu peux faire ta liste de courses comme sur un drive lambda et récupérer ta commande seulement deux heures après l’avoir enregistrée dans la périphérie toulousaine. Les produits sont emballés dans des bocaux en verre ou sacs en toiles permettant une réutilisation, limitant ainsi considérablement les déchets. Enfin, dernière étape, tu peux venir quand tu souhaites récupérer ta commande : les vendredi et samedi de 11h à 19 h à Beauzelle et les jeudi de 16 h à 19 h à Ramonville. Les points de livraison du drive sont choisis en périphérie pour éviter la concurrence des épiceries de vente en vrac du centre-ville, faciliter le transport en voiture des nombreux bocaux en verre et optimiser le temps des clients étant obligés de se déplacer en voiture pour aller travailler. Tu dois (même si cela n’est pas obligatoire, tu comprendras plus tard dans l’article pourquoi) ramener les emballages du Drive tout nu lors de ta prochaine commande afin que les gérants puissent les nettoyer et t’en donner de nouveau, remis dans le circuit.
Le + : Les points cumulables
Lorsque tu ramènes les emballages prêtés par le Drive tout nu, tu reçois un bon de réduction de 10 centimes par bocaux ou sac en toile ramené. L’objectif ? T’encourager et te remercier de participer activement à l’économie circulaire. Il est également important de t’informer qu’il ne s’agit pas exclusivement de contenants provenant du Drive tout nu : oui, tu peux rapporter des conditionnements d’anciennes commandes de grandes surfaces. Plus d’excuses pour laisser périr dans ton appartement des tas de sacs inutilisables…
Le Drive tout nu propose également à la vente des produits responsables (gourde alternative des bouteilles d’eau / brosse à dent en bois / paille en INOX / filet de lavage / lingette démaquillante lavable, etc…) pour ceux qui auraient envie de débuter ou poursuivre leur consommation responsable.
Aussi, pour les adeptes de la lecture, vous pourrez vous fournir en BD pour les enfants, « Mon quotidien zéro déchet », conseil culinaire « La cuisine zéro déchet, et guide « Changer d’ère, l’air de rien ».
Le Drive tout nu a pour ambition prochaine d’être ouvert tous les jours de la semaine pour récupérer les commandes passées, et d’ici quelques années de se développer en France grâce à son concept responsable, pratique et bio.
Victime de son succès, le drive est en rupture de stock sur certains de ses produits, alors attend un peu avant de te ruer sur le site internet.
Lisa R.
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