Vous avez sans doute déjà entendu parler des produits solides, et c’est normal ils sont de plus en plus présents dans notre quotidien. Que ce soit dans le domaine des cosmétiques ou encore pour l’entretien de nos habitats, ils se démocratisent !
La tendance grandissante et les innovations remarquables de ce secteur ont permis de voir les gammes de produits solides s’agrandir et se diversifier. Maintenant, nous pouvons retrouver du dentifrice, du déodorant, du shampoing, du gel douche, du démaquillant ou encore de la lessive, des nettoyants multi-surfaces… et la liste ne cesse de s’agrandir.
Meilleure composition des produits solides
Le problème avec les produits liquides est principalement leur composition. Ils sont plus susceptibles d’être altérés de part le contact avec l’eau, l’air ou encore l’effet de lumière et c’est pourquoi on leur rajoute des conservateurs afin qu’il n’y ait pas de bactérie qui risquerait de contaminer les consommateurs.
Mais le problème avec ces conservateurs, c’est qu’ils peuvent être dangereux pour les utilisateurs. Par exemple, les parabènes largement utilisés il n’y a pas si longtemps que ça, étaient connus pour leurs effets cancérigènes. Même si aujourd’hui les marques ne proposent plus de produits avec des parabènes, il a fallu remplacer ce conservateur par le méthylisothiazolinone, qui est un allergène qui cause des dommages importants notamment sur les peaux sensibles…
On peut aussi parler de la pétrochimie dans le processus de fabrication qu’on retrouve très régulièrement dans les produits liquides. Avec la pétrochimie, qui représente « les techniques et substances issues de la distillation du pétrole », il y a bien un effet d’hydratation sur les cheveux ou le corps néanmoins il y a aucune réelle propriété hydratante présente dans le produit.
C’est pourquoi les produits solides offrent une alternative bien meilleure face aux risques que l’on peut rencontrer dans la composition des produits liquides.
Tout d’abord, ils ne contiennent pas d’eau et sans eau, ils n’ont pas besoin d’ingrédients chimiques pour les conserver, ni des substances issues de la pétrochimie. Mais surtout, cette composition permet l’augmentation de la concentration en actifs et donc également de l’efficacité des produits solides.
Ils marquent un retour à l’essentiel et à la simplicité en accord avec les besoins du corps, du visage ou des cheveux pour les cosmétiques ou encore des surfaces à traiter pour les produits d’entretien.
Respectueux de l’environnement
En plus d’être respectueux de l’environnement grâce aux ingrédients naturels qui composent les produits solides, ils s’inscrivent dans la démarche du zéro déchet. S’ils ne sont pas vendus en vrac ou s’ils ne sont pas rechargeables, leurs contenants sont en carton compostable ou biodégrable ce qui participe grandement à la réduction des déchets. Cet aspect favorise l’adoption d’un mode de vie responsable.
De plus, de nombreuses marques de produits solides, s’engagent de plus en plus dans une démarche écologique, comme en proposant des gammes biologiques ou encore véganes.
Cerise sur le gâteau, ils sont aussi plus économiques !
Comme dit plus haut, les produits liquides contiennent de l’eau, jusqu’à 80% en moyenne et donc seulement 20% de principe actif. Alors n’est-ce pas une perte d’argent de payer pour si peu de principe actif ? Avec les produits solides on débourse son argent dans des produits qui ont une haute concentration ce qui permet d’avoir de meilleurs résultats et rapidement.
Sans eau, ils ont donc une meilleure conservation dans le temps, surtout qu’ils profitent d’une durée de vie 2 fois plus longue que les produits liquides. « À titre d’exemple, un shampoing solide de 70 g est quasiment équivalent à 3 bouteilles de shampoings liquides de 200 ml. De même un pain de savon durera plus longtemps qu’un gel de douche. »
Le petit bémol qu’on retrouve avec les produits solides c’est qu’ils demandent un investissement un peu plus important, mais l’investissement sera vite rentabilisé !
En conclusion
Les produits solides font de plus en plus leurs places dans nos rayons, et c’est mérité ! Meilleurs pour l’humain, pour la Planète et pour le portefeuille avez-vous déjà pu tester ce type de produits ? Si non, n’hésitez pas à vous lancer !
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